Merry Christmas, Happy Holidays and Thank YOU!
December 18, 2017
Looking Back, Planning Ahead
Merry Christmas, Happy Holidays and above all else THANK YOU to each and every one of you for a fantastic 2017!
As we gift and carrol our way through the wonderful Holiday season, we find it a good time to reflect on the successes we enjoyed together over the past year and share plans for the new year.
2017 in Review
1. Google Calls Out Non-Secure Sites
- Google announced that sites that request personal information from visitors must utilize SSL Encryption or risk having a "Not Secure" message displayed when a visitor attempts to input information. Fortunately, the solution to the challenge was a simple one and many of you had us install an SSL Certificate and redirect all of your visitors to the HTTPS version of your site.
2. Mobile Became King, So Arises M/Flex Web Development
- Google doubled down on its heavy preference for mobile optimized websites by announcing that mobile-readiness was a primary factor in determining a website's placement on their Search Engine Results Pages (SERPs). In preparation for the growing importance of websites being mobile optimized, we introduced M/Flex Web Development
- a new development platform that delivers fast, effective and mobile-optimized websites without the need for special coding.
3. New York State Passed New Cyber Security Regulations
- The New York State Department of Financial Services enacted 23 NYCRR 500 which impacted financial service businesses and insurance agency in the state. Though the requirements of the law are complicated, working with several of our insurance agency clients, we developed a process for assisting them to be compliant with regulation and for instituting best cybersecurity practices.
4. Mystic Media Dot Com, Inc. Launched Its New Website
- It was over 14 months in the making, but November of 2018 saw the publication of the new MysticMedia.com. We are optimizing the site daily with a mission of making it the best possible digital success resource for our clients and future client.
5. The Introduction of M/Flex Web Development
- As mentioned above, to prepare for the growing necessity for websites to be mobile optimized we introduced M/Flex Web Development in mid-2017. In addition to producing mobile device ready, responsive websites, M/Flex offers a bevy of features and benefits that enhance your business's ability to achieve digital success. Those features include
- Simple WYSIWYG Editing
- Dynamic Personalization
- Simple to Use eCommerce Capability
- SSL Encryption and more.
Looking Forward
The new year is filled with promise as we continue to expand our ability to help your business enjoy digital success. Our plans for 2018 include:
1. Kim VanDunk will increase her service to our client
s - We excitedly welcomed Kim to our Team in late 2017 and during her work with us she contributed greatly to the success of the Google SSL Security initiative and was instrumental in the successful launch of several new client websites. 2018 Kim will be more visible on our Team and likely will assist many of our clients with there digital marketing missions.
2. The Introduction of Website Dynamic Personalization
- Website personalization is an emerging trend in the web world. Our M/Flex web development initiative creates the opportunity for small business websites to easily and affordably deploy its benefits. We plan an announcement regarding the full rollout of the Dynamic Personalization feature during the 2nd quarter of 2018.
Thank you again to each of you for making 2017 the best year ever at MMDC! We deeply appreciate your trust in us and we are fully committed to working every day to enhance our ability to help you achieve your business's digital success!
As Always, wishing you the Highest Success and the Deepest Peace,
Jim
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